We build eCommerce websites and trade portals for B2B businesses across Northern Ireland, the UK and Ireland. Most of our clients don’t sell like a typical online shop.

They have trade customers on their own prices, buyers who reorder the same items every month, and orders that end in an invoice rather than a card payment. We build around how your customers already buy from you.

From tailored products and pricing to online ordering, quote requests and invoice payments, we create intuitive experiences that make complex buying journeys feel simple.

Built for better business

Simpler buying journeys

Make products easy to find, browse and purchase, with secure checkout, streamlined repeat ordering and intuitive account-based experiences.

Tailored to your customers

Support customer-specific pricing, trade accounts, quote requests and different payment options to reflect the way your customers do business.

Connected and scalable

Integrate payments, CRMs, stock systems and internal databases while giving your team control over orders, leads and customer activity, all on a platform built to grow.

Secure, flexible Craft Commerce platforms

Build a secure commerce platform around the way your business operates, with guest, account based or approved customer purchasing. Support flexible payments, purchase orders and invoice based workflows to suit different customer requirements.

Products

Customer accounts & repeat ordering

Give returning customers a streamlined account area with saved information, previous orders and faster checkout. Make repeat purchasing quick and convenient, reducing friction for customers who order from you regularly.

Recommended products

Lead & enquiry management

Turn your website into a valuable lead generation tool with bespoke enquiry forms that capture the information your sales team actually needs. 

Manage and track enquiries in one connected place, helping teams respond faster and turn interest into opportunities.

CRM

Our Commerce & B2B work

Questions we get asked

Start your project with us

Whether you’re planning a redesign or creating something entirely new, we can help design a platform that makes buying journeys feel simple.

What our clients say

Our partnership with Green17 has blossomed over the last decade, their expertise and commitment have made them a key partner for all our digital requirements. From the moment we first engaged with the team it was clear that they possessed a deep understanding of web design, E-commerce, and digital marketing strategies.
AJ Hurst logo
Mark Goldsbrough
AJ Hurst
It was a pleasure to work with Green 17 and no issue was ever a problem which helps make the sometimes stressful process much more pleasant. The feedback so far has been extremely positive. Many thanks again and I look forward to working with you and the Green 17 team in the future.
Catriona Donnelly
Public Relations & Communications Manager