Outsourcing often looks efficient on paper.
- Until quality starts to slip.
- Context gets lost.
- And accountability becomes harder to pin down.
We don’t avoid outsourcing because it is all bad. We avoid it because for complex, long-term digital platforms, where the thinking happens really matters.
When you are building large websites, apps, or integrated systems, the work is not just about delivery. It is about understanding how everything fits together over time.
- Knowing the codebase.
- Knowing the systems it connects to.
- Knowing where data lives and how it moves.
- Knowing how security is handled.
- Knowing what GDPR compliance actually looks like in practice.
Those things are hard to hold together when strategy, design, development, and decision-making are fragmented across different suppliers.
We work on platforms that evolve over years, not weeks. Public sector sites. Charity platforms. Complex B2B systems with integrations, permissions, reporting, and compliance requirements.
In that context, outsourcing the core introduces real risk.
Keeping work in-house means:
- A deep, shared understanding of the systems we build
- Faster feedback loops when things need to change
- Clear ownership when something goes wrong
- Consistency from strategy through to execution
- Better security and compliance oversight
It also means our team knows the platforms inside out. Not just how they look, but how they work.
Yes, that means investing properly in people. Paying well. Training continuously. Keeping knowledge within the team. But for us, that is not a cost to minimise. It is how we protect quality, trust, and long-term outcomes for our clients.
For complex, high-stakes digital work, outsourcing the core would mean outsourcing responsibility.
That is not something we are comfortable with. It is why we keep the thinking, the building, and the accountability under one roof.